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Our Story

be the change.

The Social Ripple Effect is a 501(c)(3) non-partisan voter education and literacy organization. Our mission is to untangle misinformation in politics, with a focus on California propositions and local elections. But how did we come to be?

When I was sixteen, I won the United Nations State of Michigan Award for my essay called, The Social Ripple Effect, which is a belief I coined in opposition to the Bystander Effect, where change can be made globally through local action. This was the imprint for the organization before I even knew what it would be.

During the height of the Black Lives Matter movement in the summer of 2020, I organized four protest at The Laugh Factory in West Hollywood including a Juneteenth Black Marketplace for Black owned businesses and a birthday celebration for Breonna Taylor. At some point, I had the realization that while the protest were peaceful and effective, they wouldn’t be enough to make long term changes. With the election season rapidly approaching, I became determined to educate not only myself but my community on the upcoming California propositions and local elections.

Alongside a small but very passionate group of consistent volunteers, we spent the rest of the year going from park to park across Los Angeles County registering individuals to vote and passing out curated, non-partisan, proposition guides, which offered fact-based information and plain language descriptions of the 2020 California propositions including: cash bail reform, affirmation action, property tax and parolee rights.

There is a local election in your community every year which directly affects you and your family. That means, our work is never done. Steve Jobs once said, “The people who are crazy enough to think they can change the world are the ones who do.” At The Social Ripple Effect, we believe one individual can change the world by starting right in their own community.

-Sade Sellers, Founder.

Help Our Mission

One person alone can start the ripple.

START THE RIPPLE

USE OUR A3 MODEL TO START THE RIPPLE.

How do you make change? Where should you start? Use our A3 model to start your own ripple today.

At SRE we believe education is the first step in making change. We spent a majority of our time to supply you with factual and accurate information and tools about upcoming elections in your area.

ACADEMICS

A1

After you’ve educated yourself, find for your access. Take a look around your workplace, school–is it a representation of change? Is there someone in your circle you can educate? If not, start the ripple.

ACCESS

A2

The last step to a starting a ripple is action. Every SRE event is equipped with voter registration tables and information. Voting is the quickest form of action you can take in the United States to make a real change..

ACTION

A3

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Burbank, CA

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